MEG LLOYD-BOONSTRA
Chicago, IL | meglloydboonstra@gmail.com | LinkedIn
EXPERIENCE
ZENO GROUP – Design Intern
Sept. 2025 – Mar. 2026 (Full-Time, Hybrid)
Accounts: Kraft Heinz, Bush’s Beans, Invivyd, Argenx, Winix
- Support integrated digital marketing campaigns across CPG and healthcare brands.
- Own creator partnerships from sourcing and onboarding to review, payment and analysis.
- Contribute to tentpole and culturally relevant moments through creator strategy and activation.
- Develop social strategy recommendations, content calendars, and creative concepts.
- Support new business efforts through research, audits, benchmarking, and strategic insights.
- Collaborate cross-functionally with brand strategy, paid media, corporate, and creative teams.
- Design creative materials and contribute to agency marketing and thought leadership initiatives.
THE CHICAGO MOSAIC SCHOOL – Social Media Marketing Intern
Sept. 2024 – Jun. 2025
- Developed copy, photo, video, and graphic design content for various social media platforms and the website.
- Scheduled posts, analyze metrics, and present insights using Meta Business Suite.
- Conducted event marketing for The Gallery of Contemporary Mosaics & community collaboration efforts.
- Organically boosted Instagram (18.2k) metrics
➣ Reach +74%, Interactions +100%, Follows +1.7k (549% relative growth) - Organically boosted Facebook (40k) metrics
➣ Reach +68%, Interactions +52%, Follows +409 - Developed a Giving Tuesday fundraising campaign utilizing social media and email marketing which raised $22,216 – surpassing the set goal of $5,000.
- Invited to join the Strategic Visioning team, including board meeting discussions, community survey design, and brand / market analysis to refine the organization’s core mission statement and messaging.
DEPAUL UNIVERSITY / INCONTEXT SOLUTIONS – Market Research Analyst
Sept. 2024 – Nov. 2024
- Ran multivariate statistical analyses to drive improved future shelf space optimization.
- Analyzed a consumer dataset for a major retailer using SPSS to identify top segments and products.
- Utilized ShopperMX, a merchandizing visualization software to develop new planogram concepts.
- Presented successful planogram design results (46% of top products increased) to senior leadership.
ANTHROPOLOGIE, URBN INC. – Personal Stylist
Apr. 2023 – Oct. 2023
- Built and maintained clientele both in-store and remotely, contributing thousands in sales each week.
- Curated weekly stylist looks for mannequins, styled and photographed staff models, with two photos chosen to be featured on Anthropologie’s Instagram to 4.5 million followers.
- Executed merchandising and marketing objectives, analyzed sales KPIs, and set sale goal objectives.
- Received company-wide recognition 3 times in six months for exceptional styling photos.
- Awarded district top performer for collaboration and innovation (June 2023).
Other roles: Manager – Apr. 2022 – Apr. 2023 and Customer Associate Dec. 2021 – Apr. 2022.
DEPAUL RINN LAW LIBRARY – Circulation Assistant
Aug. 2018 – Jul. 2020, Aug. 2023 – present
- Provide university and public patrons with library assistance, information, and services.
EDUCATION
MASTER OF SCIENCE: MARKETING
DePaul University Kellstadt Graduate School of Business / Chicago, IL
Sept. 2023 – Jun. 2025
GPA: 4.0 / Dean’s Award for Scholastic Excellence
BACHELOR OF ARTS: GEOGRAPHY- Urban Development & Planning
MINOR: Art & Architecture History
DePaul University / Chicago, IL
Sept. 2016 – Jun. 2020
SKILLS
Applications | Microsoft Excel, Word, PowerPoint, Google Suite, Adobe Photoshop & Lightroom, SPSS, Canva, WordPress, Sprout Social, CreatorIQ, Meta Business Suite
Marketing | Copywriting, Content Creation, Social Media, Research, Analytics, SEO, Google Analytics (GA4)
Personal | Communication, Growth Mindset, Self-Motivated, Organized, Detail-Orientated, Positive Attitude
CERTIFICATIONS
Google Analytics for Beginners: Marketing Essentials – Coursera Feb. 2025
Meg Lloyd-Boonstra 